How to choose a niche for blog that ranks #1 on Google

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Are you on the way to choosing a niche that will rock your blog website? If yes, you have come to the right place.

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A niche is not a tough thing to find because it all comes from your interest and passion. A blog is the best way to increase your ROI (Return on Investment), just because blogging is the best way to develop a cost-effective content marketing strategy. So, a niche is very important to start your own profitable blog.

Whenever you search on Google ‘how to choose a niche for a blog‘, you would find the same written concept on all the blogs, but when you use those concepts practically they are literally not effective for beginners because it will be not easy for them to do creative research on their niche.

So what’s the solution? whenever you thought to start a blog just start don’t wait for a single minute, try to write what you love to do, whether sports, fitness, travel, business, marketing, etc. Select your preferred topic and start.

how to choose a niche for blog that ranks #1 on Google
Edited: canva.com

What is a Niche in blogging?

In terms of blogging, a niche refers to a topic in which you write content and share information and your views on that topic to target a particular segment of visitors through your blog content. Niche blogging is generally effective to gather a genuine amount of readers for your blog, which can increase your conversion rates.

What is Single niche and Multi niche blogging?

Before diving into the brainstorming ways to choose a profitable niche, some of the concepts are very important to be known to you.

Basically there are two types of niche found;

  • Single niche – A blog website particularly made for a single set of a topic, for example, Sports, online marketing, cooking, etc. If I explain in deep, Suppose you know about travel so you have started writing only on travel and it’s related topics, you are not jumping from travel to fitness in the next week this is what we call single niche blogging.
  • Multi niche – A blog website made for writing on broader topics like travel, fitness, cooking, etc. Suppose, you have started a blog on travel ‘when you have started blogging’ in the next week you jumped to fitness and again you jumped to cooking, this is what actually multi-niche blogging is.

Do you find a clue here? you can’t target an audience if you pursue multi-niche blogging because no readers want to follow a blog website that writes on multi topics.

Google has also updated its algorithm so that only a niche website would get a higher advantage on google ranking.

If you can understand my intent you can predict that, I actually emphasizing you more on choosing a single niche.

When I have started a blog in 2019 I basically write on the trending topics and it’s analysis. At the time the most trending topics were economic slowdown, NRC-CAA-NPR, banking sector crisis, I have got lots of traffic from that website around 150-300 users per month as a beginner, but I failed to generate a target audience and conversion on my website.

Advantage of single niche blogging

If you start a single niche blogging here are some advantage that will rock your blog website.

  • Google and your audience will look at you as an expert on a specific topic, this will boost google ranking
  • If you stick on a particular topic it will benefit you to create a loyal audience for your blog who will regularly visit your website to read your content of their interest, moreover, this will increase your subscriber base.
  • A single niche will help you to monetize your blog easily but how? if you can create a target audience it will easily help you to market your product because you can able to understand the intent of your audience. Just like if you have a travel niche you can easily market your product and services related to travel like, hotel room booking, travel insurance, tour package, etc.
  • Niche blogging will help you to build a good blogging community as I have said earlier your loyal target audience will always follow your blogs if they are of their interest and if you targeted them it will be easy to build a community via. social media and it will increase your brand authority.

Disadvantage of Multi-niche blogging

There are few disadvantages of multi-niche blogging

  • You couldn’t able to create a loyal audience who will regularly read your blogs of their interest
  • Low conversion because you couldn’t able to market your product and service to your audience. For example, If you are writing on fitness and cooking it will be hard for you to market a product for both at the same time.
  • Lower-ranking Yes definitely, if you are sticking on a single topic it will indicate to Google that you are an expert on that specific field say travel, this will have an advantage for you to rank higher but in the case of, multi-niche it will be hard for Google to decide on what basis they provide a ranking to your website because they can’t predict on what topic you actually writing and which audience you are targeting.

As a matter of fact, the multi-niche blog was effective in the past because, there were not too many blogs on the internet, but now the scenario is changed there are around 800 million+ blog post that published every month throughout the internet so multi-niche topics is a bad idea for any bloggers to start with.

Recommended: Why niche blogging is best for passive earning?

1. Do I get a good traffic in Single niche blogging?

Yes, definitely if you are working persistently to a single niche blog, you would generate a tons of traffic from the specific target audience.

2. Advantage of single niche blogging?

The advantages of single niche blogging are;
a. Google and your audience will look at you as an expert on a specific topic
b. If you stick on a particular topic it will benefit you to create a loyal audience for your blog who will regularly visit your website to read your content of their interest
c. A single niche will help you to monetize your blog easily
d. Niche blogging will help you to build a good blogging community

3. Disadvantage of multi-niche blogging?

The disadvantages of multi-niche blogging are;
a. You couldn’t able to create a loyal audience who will regularly read your blogs of their interest
b. Low conversion because you couldn’t able to market your product and service to your audience
c. Lower-ranking If you would not stick to content then it will hard for the google search engine to predict the niche and the target audience of the blog, if a search engine couldn’t able to do so this will result in a lower ranking.

What you have decided now? sticking on single niche or working on multi-niche. Comment below๐Ÿ˜‰๐Ÿ˜‰

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How to choose a niche for blog

After reading the whole concept on Single niche and multi-niche, I hope you are setting up a clear vision of starting a niche blog.

Choose a niche and start a blog is not a direct solution, certain questions you have to answer before you enter with your niche website.

Few of the question you have to ask from yourselves, so start scratching your brain and answer the question;

  • Do you have a passion or interest in something?
  • Whether your niche would solve your targeted audience’s problem?
  • Do you have competitors working on the same niche? if so, then how you will strategically beat them to rank on #1 on Google?
  • Do you have a profitable niche that will bring you recurring income?
  • Do you have a good content writing strategy?

Comment below your answer๐Ÿ˜ƒ๐Ÿ˜ƒ

After doing so, the next step is to follow my guidelines to choose a niche for a blog so that you can easily target your audience and make money in dollars๐Ÿ’ฐ๐Ÿ’ฐ

Keep in mind whatever I will tell, you should take keynotes on google keep notes or on a copy so that you never forget what I will teach you.

so keep reading till end๐Ÿ™‚๐Ÿ™‚

Unleash your interest and passion

Do you have any passion or interest or you have just born to die with no aim?

Passionate about something will definitely bring you riches if you have developed a specific interest and knowledge in some particular field.

A blog is a responsibility of yours to provide the best from the best content for your users so that you can increase your traffic and earn in millions, and this could be possible if you have an interest in something.

I know there is no one in the world who doesn’t have an interest in something, whether cricket, football, cooking, travel, business, music, etc; these all are hobbies are common in many humans and this same hobby will help you to start a blog.

In my friend circle, a few of my friends were best known for gaming, gadgets expert, video editing, photography, travel, and business, etc; the best part is, there are a huge no. of people in the world who have the same type of interest and these people always found on the Internet around the globe in search of good content.

So how you would choose a niche;

  • Take a pen and paper
  • Write about what you like to do the most
  • Make a full list and exclude according to your interest level
  • After excluding, pick the topic which has the highest level of interest and passion

The one thing I suggest choose a niche wisely because your whole blog is dependent on the topic at which you create your content, if you do that wisely then congratulations in advance for your blogging success๐Ÿ˜‰๐Ÿ˜‰

1. How to find a niche for blog

Ways to choose a niche for blog;
a. Take a pen and paper
b. Write about what you like to do the most
c. Make a full list and exclude according to your interest level
d.
After excluding, pick the topic which has the highest level of interest and passion

What is your interest and passion?

What niche you would choose to start a blog?

comment below๐Ÿ˜„๐Ÿ˜„

Do you still have a problem? Join our community and ask any question you want;๐Ÿ˜‰๐Ÿ˜‰

Expand your niche ideas

Do you have a content that will solve the problem of your target audience through your niche?

The second and the most important topic is to expand your niche ideas i.e widening your niche into different topics and categories.

You have to broaden your thinking capability and have to choose at which particular topic within a niche you can able to write, suppose, in the cricket niche there are;

  • cricketer’s lifestyle
  • cricketer’s fitness tips
  • cricketer’s daily routine
  • Tips and tricks of playing like a cricketer’s
  • cricketer’s food habits

From among these, there are certain topics at which you are not known of it, just like few of my friend who knows best about cricketer’s lifestyle and their fitness secret but didn’t know any other topics, thus you have to decide by broadening your thinking startegy that at which topic under a niche you can write superior content.

How to do micro-niche blog research.

By researching for your micro-niche blog the first thing is to find your niche, as of me I have taken a cricketer lifestyle as my micro niche moreover, I have superior knowledge about their lifestyles.

Just like this pick one more category from the cricket niche like cricketer fitness tips, or cricketer food habits.

Now follow me as I have researched about cricketer lifestyle;

The best way to do micro-niche blog research for getting exact result then download the chrome extension ofubersuggest in Fig: 1 and keyword everywhere in Fig: 2. Now, follow the search-related terms at the end of SERPs (Search Engine Result Pages) in Fig: 3 it will help you to find the exact search made by the audience.

When I have searched about cricketer lifestyle ‘ubersuggest’ has given me the data about the search volume per month, SD (SEO Difficulty) which shows the competition level and how hard is this keyword to rank on google i.e higher the SD higher will be hard to rank. ‘Keyword everywhere’ and ‘search related to the keyword’ has shown me the exact data what the audience is searching for related to my niche ‘cricketer lifestyle’

Both methods will help you to build more clarity on your particular niche. Just like me who searched cricketer lifestyle, where I found a good amount of keyword ideas from the extensions and exact search-related terms by the audience, which helps me to bring more ideas on the same niche.

Screenshot 137 4
Fig: 1
Screenshot 138 4
Fig: 2
Screenshot 139 2
Fig: 3

The way I have researched about cricketer lifestyle do the same with another micro niche topic and analyze which micro niche topics will be best to write on it.

So by the process of elimination as well as on the assumption of finding a micro-niche blog topic I have decided to write on cricketer lifestyle because it is less competitive and have an average search volume.

Even I insist you target audience on that topic only in which you have superior knowledge, it’s not like that if you chose a sports niche you have to write on all the topics covered under a sports niche.

Again its time to pick pen and paper๐Ÿ˜„๐Ÿ˜„

  • Write all the topics and categories covered under a niche
  • Choose those topics which you know under that niche
  • Now research those topics through my method
  • Remove those topics in which you don’t have a single idea and which will be not profitable for you to write on it
  • Now, Start your blog with those topics which you have chosen especially in which you have a good knowledge of it

Go for it!

1. What is the best wat to find a micro-niche blog?

If you want to find a micro-niche blog topic, the best way is to write download the chrome extension ofubersuggest in and keyword everywhere‘ as well as follow the search-related terms at the end of SERPs (Search Engine Result Pages)
Both methods will help you to build more clarity on your particular niche. Just like me who searched cricketer lifestyle, where I found a good amount of keyword ideas from the extensions and exact search-related terms by the audience, which helps me to bring more ideas on the same niche.

Don’t be shy just ask! comment below your query or join our inner circle๐Ÿ˜‰๐Ÿ˜‰

Analyze your competitors

Entering into the business without analyzing your competitors will be the one of the biggest mistake of that business.

The same case happens while starting a blog, if you are entering into the blogging industry and you have not analyzed your competitors then surely you will fail.

When I have experimented with a blog niche on my first blog website it was a failure because I faced tough competition against B2B marketers like, HubSpot, and the entrepreneur though the niche was my favorite on ‘business and marketing‘ but the B2B marketers have a high competitive advantage.

But, How you will analyze your competitors?

By using this formula you can easily do that;

So as I’m using the free keyword tool ‘ubersuggest’ you can see on the image below, I have searched my micro- niche keyword ‘cricketer lifestyle‘. I have found that there is very little SEO Difficulty i.e less competitive.

Moreover, if I see on the right side of the image, I can found the top pages ranking on the Google.

how to analyze blogging competitors, how to do research of new content, ubersuggest
ubersuggest free keyword tool.

Pro trick: One of the best ways I prefer to analyze the competitor by just visiting their site and use to analyze their content worthiness whether they are missing something within the content, or not. Even I try to find something unique on the same topic which my competitor has not written, and it motivates me to work hard on the same niche and to build superior content.

Moreover, you can able to find various keyword ideas through which you can create brand new content, just like cricketer Virat Kohli lifestyle, cricketer KL Rahul lifestyle, etc; by measuring their competitiveness.

If you use my pro trick you can easily predict their content worthiness with respect to your knowledge on the same niche then strategically plan how to gain a competitive advantage in the same niche.

1. What is the best way to analyze the competitors working on same niche?

One of the best ways I prefer to analyze the competitor by just visiting their site and use to analyze their content worthiness whether they are missing something within the content, or not. Even I try to find something unique on the same topic which my competitor has not written, and it motivates me to work hard on the same niche and to build superior content.

What are your ways to analyze a competitors?

Comment below your answer๐Ÿ˜„๐Ÿ˜„

If any more doubt contact us via.

Growth projection and profitability

What most of the bloggers want from a blog?

Working hard so that they would be paid in the future.

A blog topic is said to be a profitable niche when it has clear growth in the future and highly profitable.

One of the main reasons behind starting a blog is to create value in the content along with generating income and for achieving then you required a highly profitable niche.

So what is the requirement of analyzing Growth projection and profitability?

  • Growth projection is required just to find whether your niche is evergreen i.e whether people always search any query related to your niche or not.
  • Projecting Profitability of a niche is required to find whether anybody could able to earn from their niche blog in the future or not.

If I explain you in detail;

Growth projection of a Niche:

Suppose you have chosen a niche ‘dog food‘ now to find if your niche has a growth or not, you can see the Fig: 1.

how to see the search trend, google trends, search trend by google trends
Fig: 1

In the above figure, I have used Google Trends to see the search trend of this niche in the past 5 years, you can see that people have searched at a steady rate but after 2019 it has shown sharp growth that means people are interested in finding the best dog food in the market.

This is the way by which you can analyze the growth projection of your preferred niche.

The profitability of a Niche:

The best term to define the profitability of a niche is the ‘monetization technique‘. Monetization technique means the ways by which you monetize your blog.

As you know the best monetization technique for a blog is Google Adsense and Affiliate marketing,

  • Google AdSense – Google AdSense is an Ad network powered by Google which places Ads on our Website. If we get an AdSense approval, our website gets eligible to show Ads by Google that means money-money-money๐Ÿคฉ๐Ÿคฉ
  • Affiliate marketing – It means promoting a company’s product to our website and whenever any visitors buy from our affiliate link we will earn a commission
    • Suppose, I’m an affiliate partner of Amazon associate and I refer Amazon’s product to my clients and visitors through my websites, podcast, YouTube video, etc; and whenever they purchase a product from Amazon through my source (affiliate links) then Amazon will give me a small commission according to their Commission policy.

Note: Don’t work on a Profitable niche just because it can generate more money, this is a wrong concept. If you work on a niche in which you don’t have any knowledge of it, then your blog website will fail to generate income because many niche bloggers who have tons of knowledge on that particular field will have a high competitive advantage.

Moreover, don’t enter into a niche blogging which is highly competitive, just like in B2B marketing, HubSpot and Entrepreneur has captured the market even this niche is competitive in nature.

Few guidelines to select profitable Niche

Few of the guidelines are;

  • Choose a niche which has a steady or growing or up&down search trend but not to be continuous falling, depending upon the market condition
  • Choose a niche that has less competition i.e low SEO difficulty
  • Choose a niche which has a medium or high search volume per month but not less than 100
  • Choose a niche that can easily monetize by Google AdSense and Affiliate marketing

Note: Don’t enter into a seasonal niche topic. For example, if you are starting a blog website writing on winter jacket it will be termed as a seasonal niche because the audience will search for it only when the winter season starts or few months before it.

At the same time if you are targeting the audience throughout the world then you can continue with a seasonal niche. In the month of June, India faces summer whereas, Argentina faces winter similarly the opposite case in the month of December. So, pick a niche in such a way that will be evergreen for your website.

If you follow this step you can easily get good knowledge about your future growth of your blog website and the profitability of your niche.

1. What is the best tool to see the search trend?

The best tool for watching the search trend is ‘Google Trends’, one of the effective tool for getting the search trend of a specific keyword for various time period like a week, a month, 90 days, 3 months, 12 months, 5 years, 2004- present

2. How to find a profitable niche?

A profitable niche comes from monetization technique, For example, if you choose a less competitive niche and high search volume or any other factor by you can generate a good amount of income from both Google AdSense and Affiliate marketing then it is said to be profitable niche for the blog.

3. Why not working on a blog topic which we don’t know?

Don’t work on a Profitable niche just because it can generate more money, this is a wrong concept. If you work on a niche in which you don’t have a single knowledge of it, then your blog website will fail to generate income because many niche bloggers who have tons of knowledge on that particular field will have a high competitive advantage.

Moreover, don’t enter into a niche blogging which is highly competitive, just like in B2B marketing, HubSpot and Entrepreneur has captured the market even this niche is competitive in nature.

4. How to choose a profitable niche?

A few of the guidelines to choose a niche are;
1. Choose a niche which has a steady or growing or up&down search trend but not to be continuous falling, depending upon the market condition
2. Choose a niche that has less competition i.e low SEO difficulty
3. Choose a niche which has a medium or high search volume per month but not less than 100
4. Choose a niche that can easily monetize by Google AdSense and Affiliate marketing

Are you finding any difficulty to understand this concept? then comment below.

Move on to the next๐Ÿง๐Ÿง

Build Content creating strategy

The final part of this blog is content creating strategy its neither tough nor easy, but it only depends on what your audience wants from your blog.

It is the time to ask yourself a question ‘what my niche is all about and what content should I create which my audience would love to read‘ it is a very easy question for you if you successfully understand my previous four strategies.

How to make good Content creating strategy?

The niche you have chosen yet will be the pillar of your blog website because this will only make or break your blogging journey. So if you choose a niche then the content creating strategy will be the most significant part of your blog website.

The basic approach of your content writing strategy should be;

  • Channelize your content to reach your targeted audience throughout every source of Internet
  • Create content with the motive to solve the problem
  • Fill your content with relevant Data and facts so that people will trust your content more easily
  • Try to make your content exact 100% unique
  • Build a good format to represent your content

These are the few basic tips to build a good content writing strategy.

How to find good content ideas?

Choosing a profitable niche is not enough until you have a good amount of content ideas which you can write on it.

Some of the niche is there is there which is highly profitable but you don’t get an enough amount of content to write on it.

So here are the few outstanding tips to find a good content ideas, which people always search for;

Tip 1 – Go to ubersuggest and go to the ‘content ideas‘ menu in the left sidebar, and type your keyword. As you can see I have searched cricketer lifestyle and I found a good amount of content ideas which were underlined by red color.

how to find content ideas, ubersuggest content ideas, free tool to find content ideas

So by the help of ubersuggest ‘free content ideas tool’ you can found more than 20+ content ideas from there.

Tip 2 – The second best and convenient tip to search for the content ideas is to download the chrome extensions of ubersuggest in Fig: 1 and keyword everywhere in Fig: 2, you would find the best content ideas on google either by searching any keyword ‘related to your niche’ or your niche type. The keywords will show in the SERPs (Search Engine Result pages) on the right-hand side.

ubersuggest extension, how to find content ideas, how to find content ideas by ubersuggest extension
Fig: 1
keyword everywhere extension, how to find content ideas, how to find content ideas by keyword everywhere extension
Fig: 2

Tip 3 – If you haven’t downloaded any chrome extension yet you have a third option, write your keyword on the search bar and go to the end of the SERPs you would find the ‘search related to you niche’, which will give you exact ideas what people are searching related to your niche which will help you to target audience more accurately.

how to find content ideas, how to find content ideas by related search term on google

If you use this tip to build a good content idea it will help you to reach your audience more easily and effectively.

1. What is the way to create a content writing strategy?

The basic approach of your content writing strategy should be;
1. Channelize your content to reach your targeted audience throughout every source of Internet
2. Create content with the motive to solve the problem
3. Try to make your content exact 100% unique
4. Build a good format to represent your content

2. What are the best way to find good content ideas?

Top ways to find content ideas:

a. The best and convenient tip to search for the content ideas is to download the chrome extension of ubersuggest and keyword everywhere, you would find the best content ideas on google either by searching any keyword ‘related to your niche’ or your niche type.

b. The second way is; write your keyword on the search bar and go to the end of the SERPs you would find the ‘search related to you niche’, which will give you exact ideas what people are searching related to your niche which will help you to target audience more accurately.

How you do you generate a content ideas before this trick?

Comment now your trick๐Ÿคฉ๐Ÿคฉ

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Conclusion

Choosing a profitable niche is not as much hard, the only thing you have to keep in mind is having a good knowledge of the niche you decide and a good no. of readers who are searching for those blogs.

In a nutshell;

  • choose a niche in which you have a good knowledge
  • choose a niche must have enough no. of readers for your blogs
  • choose a niche must be low or average competition
  • choose a niche must be a profitable niche
  • choose a niche on which you can build an excellent content writing strategy

Now I think you can understand my viewpoint, there is nothing hard to choose a niche. If you have excellence on that specific topic. Moreover, an excellence on a topic will be a competitive advantage for you because, the content which you create will be the best from the best.

What’s the last thought of mine is; choose a niche in which you have tons of knowledge so that the Search Engine and your targeted audience would trust your content and they assume you as an expert on that specific field which will benefit you in long run.

It’s not end up here;

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